“Pengaruh Visual Merchandising, Inovasi Produk, Dan Cashback Terhadap Minat Beli Konsumen(Studi Kasus Ikea Di Sentul Bogor)”. 2026. Journal of Contemporary Research in Business and Innovation 1 (1): 55-64. https://cakrawalasemesta.id/jcrbi/article/view/6.